Yellow labrador dog on cliff side looking out to see

Web design for pet and wellness
brands built on care

I design calm, people-first websites for brands built on care, trust, and wellbeing with a particular focus on pet brands, alongside wellness and other values-led businesses.

A female with brown hair sitting with yellow labrador dog in playbow pose

Websites for pet and wellness brands

You’re likely in the right place if:

  • your business is built around care, trust, or wellbeing

  • your website feels overwhelming, unclear, or no longer aligned

  • you want something calm, considered, and easy to manage

  • you value accessibility and inclusive design

  • you want support that feels thoughtful, not rushed

You don’t need to have everything figured out, clarity comes during the process, not before it.

How I Can Support You

I currently offer two core services, depending on where you’re starting from:

Yellow labrador dog in a play bow pose

Website Design & Build

For brands starting fresh or ready for a full rebuild

A complete website designed and built from the ground up with clarity, accessibility, and long-term ease in mind.

This is a good fit if:

  • you’re launching a new brand or rebranding

  • your current website feels outdated or overwhelming

  • you want a strong, calm foundation you can grow with

Yellow labrador dog smiling at the camera

Website Refresh & Refine

For websites that need clarity, not a full rebuild

A thoughtful refresh of your existing website — improving structure, messaging, flow, and usability without starting from scratch.

This is a good fit if:

  • your website works, but doesn’t feel like you anymore

  • content feels messy or hard to navigate

  • you want to improve clarity and confidence with what you already have

A clear, trustworthy website turns curious visitors into paying clients, and keeps working for you 24/7

My work is guided by a few simple principles:

How I work

People-first design

Websites should be kind to the people using them: easy to navigate, readable, and accessible.

Clear structure and thoughtful choices create better experiences than clever tricks.

Calm over complexity

Accessibility built in

Inclusive design isn’t an add-on, it’s part of every decision I make.

A gentle, supportive process

No jargon, no pressure. Just clear communication and steady guidance at every step.

Frequently Asked Questions

  • I primarily design websites on Squarespace due to the user friendly nature of the platform and built in features. However, if you have your heart set on Wordpress or are looking for a refresh on your Wordpress website, I can definitely help!

  • Once you have agreed your package and signed our contract, you will receive an invoice for your 50% deposit. Then, when the project is complete you will receive an invoice for the remaining 50%.

  • Yes! I am based in the UK, but work with clients all over the world. All I ask is for mindfulness around timezones, but we can certainly make it work

  • My process is specifically designed to be easy and stress free for you. That means I will talk you through each stage clearly and help you prepare everything. After we launch, I will be share a guide and video tutorials showing you exactly how to make any edits you need.

    This is another reason I love using Squarespace, it’s user friendly platform is ideal for people who don’t want to get weighed down on the technical side of websites.

  • Once we have scheduled our project, I will provide you with exactly what I need from you and how to prepare.

    This includes a client and design questionnaire, access to your own Client Portal, space to upload your images and brand assets and a content workbook to help you with writing the content for your website.

  • I do ask that you have an idea around your branding and logo design ready.

    I also do not provide full copywriting, however, I can help you with ensuring that any of the content you provide is optimised for search engines and easy for websites visitors to read.

    Squarespace hosting, domain, or email fees are an additional subscription cost

  • Yes, light copy editing and support is included in most packages. I won’t leave you staring at a blank page!

    If you provide your notes, ideas, or rough drafts, I’ll polish them so they’re clear, kind, and client-friendly.

  • Yes! Every build or refresh includes SEO foundations; like proper headings, keyword-friendly structure, mobile responsiveness, and metadata.

  • Yes, after launch I will provide you with video guides so you are able to update your website when needed.

    You’re not locked into hiring help forever (unless you want ongoing support, then I’ve got you!).

  • I offer support plans for monthly website updates, blog uploads, ecommerce tweaks, and more. You can add this at any time, either through a flexible plan or a custom package.

Yellow labrador dog head looking to the side

Ready to make your website feel like you?

Whether you’re a pet brand, wellness business, or mission-driven organisation let’s talk about creating a calm, connected web experience.